I’d rather be Beneath the Sea

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Sheryl Checkman and David Dunleavy at Beneath the Sea

Designer, Sheryl Checkman with artist David Dunleavy at his booth at Beneath the Sea

I would love to have been beneath the sea today but since that wasn’t possible I did the next best thing – I took a bus out to the Meadowlands Expo Center to “Beneath the Sea,” the annual Consumer Dive Show. I got to listen to some interesting seminar presentations, which succeeded in further wetting my appetite to get back into the water. I re-lived past dives during a presentation on the Turks & Caicos Islands by Michel Gilbert & Danielle Alary, discovered some new Photoshop tips from Larry & Denise Tackett and learned about photographing models underwater with photographer Jason Heller. Jason’s newsletter, Dive Photo Guide is a great resource for underwater photographers. In between seminars I got a chance to catch up with some friends from the two dive clubs that I belong to: OceanBlue Divers and NYUPS (New York Underwater Photographic Society).

And that was just the morning.

After the seminars I set off to walk the show, make some contacts and see who else I would run into. I stopped by my friend, David Dunleavy’s booth to see his latest work and catch up. David paints beautiful ocean life paintings and murals. I even bought one of his t-shirts. If you like the t-shirt that I have on in the photo above, it’s one of my “Life is Balance® Neutral Buoyancy Scuba designs.

I joined REEF to show my support for the ocean environment. The Reef Environmental Education Foundation is a grass-roots organization helps conserve marine ecosystems by educating, enlisting and enabling divers and other marine enthusiasts to become active ocean stewards and citizen scientists. I bought a beautiful DVD  called “Sensational Seas Two” which is a compilation of various top underwater photographers and videographers and is narrated by Stan Waterman and Annie Crawley. It’s a wonderful view into the undersea world and all proceeds benefit ocean charities. I can’t wait to show it to my friends who don’t dive and always ask me what it is that makes me so obsessed with the sport!

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About Sheryl Checkman

Sheryl Checkman is an award-winning designer with more than 25 years' experience in applying innovative yet pragmatic solutions to the full range of communications and design challenges. Before opening Checkman Design, Sheryl was Vice President & Manager, Design Services, for the public relations agency Burson-Marsteller from 1981-1992. Prior to that she was an Art Director at the The Barton Gillet Company, a marketing communications firm. Sheryl graduated from Cornell University and attended a Masters program in Communications Design at Pratt Institute as well as a three-month design program at the University of Copenhagen in Denmark. She graduated from the High School of Music & Art in New York City. Sheryl is an avid skier and scuba diver. She swims, plays tennis, practices yoga and enjoys taking pictures, both above and below the water. She adds her creative signature to her photographs by creating Digital Fine Art which she currently exhibits in her online gallery. She recently launched a line of inspirational sports-themed T-shirts under the name Life is Balance®. In addition to her design work, Sheryl also creates custom photomontages for a variety of corporate and consumer clients.

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