Life is Balance: Going for the Gold!

No Gravatar

Life is Balance is a sponsor of the Empire State Winter GamesI’m excited to report that Life is Balance® has become a sponsor of the Empire State Winter Games in Lake Placid, NY. The Empire State Winter Games is a multi-day sports event, taking place February 2-5, 2012.  For more than 31 years, the Games have brought together nearly 1,000 athletes from across the State to compete in a variety of winter sports. What better venue for Life is Balance® t-shirts? I’ll be placing a brochure in each athlete’s gift bag with a coupon code for a discount on the Life is Balance website. And, two t-shirts are going to be raffled off during the weekend!

Not only am I able to help support young athletes in their quest to realize their dreams, but I learned about some sports I’ve never heard of! The winter sports included in these games consist of: alpine skiing, biathlon, bobsled, cross country skiing, figure skating, luge, skeleton, ski jumping, ski orienteering, slopestyle, snowshoe racing, speed skating, women’s ice hockey and skier/border cross. Slopestyle? Skeleton? Sounds more like a fashion show for Halloween!

Did you know that the Slopestyle competition takes place on a course consistingof variations of jumps and handrails. Anywhere from 3 to 5 of these “features” make up a standard size run. Athlete get two attempts to execute their most difficult and creative maneuvers. Another one new to me is Skeleton –   a fast winter sliding sport in which an individual person rides a small sled down a frozen track while lying face down, during which athletes experience forces up to 5g. Crazy? They don’t think so. I think I will stick to downhill skiing!

Here are some of the winter sports themed t-shirts available from LifeisBalance.com:

Men's Ski/Snowboard T-Shirt

Keep Your Edge Men's Ski/Snowboard T-shirt

Women's long sleeve figure skating t-shirt

Controlled Spin women's long sleeve ice skating t-shirt

Men's Ice Hockey T-Shirt

Reach Your Goal Ice Hockey T-Shirt

Women's short sleeve ski/snowboard t-shirt

Keep Your Edge women's ski/snowboard t-shirt

If you enjoyed this post, make sure you subscribe to my RSS feed!

This entry was posted in Giving Back, Life is Balance, Skiing, T-Shirts and tagged , , , , , , by Sheryl Checkman. Bookmark the permalink.

About Sheryl Checkman

Sheryl Checkman is an award-winning designer with more than 25 years' experience in applying innovative yet pragmatic solutions to the full range of communications and design challenges. Before opening Checkman Design, Sheryl was Vice President & Manager, Design Services, for the public relations agency Burson-Marsteller from 1981-1992. Prior to that she was an Art Director at the The Barton Gillet Company, a marketing communications firm. Sheryl graduated from Cornell University and attended a Masters program in Communications Design at Pratt Institute as well as a three-month design program at the University of Copenhagen in Denmark. She graduated from the High School of Music & Art in New York City. Sheryl is an avid skier and scuba diver. She swims, plays tennis, practices yoga and enjoys taking pictures, both above and below the water. She adds her creative signature to her photographs by creating Digital Fine Art which she currently exhibits in her online gallery. She recently launched a line of inspirational sports-themed T-shirts under the name Life is Balance®. In addition to her design work, Sheryl also creates custom photomontages for a variety of corporate and consumer clients.

2 thoughts on “Life is Balance: Going for the Gold!

Leave a Reply

Your email address will not be published. Required fields are marked *

*

This site uses Akismet to reduce spam. Learn how your comment data is processed.